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High-performance marketing and branding strategy for innovators in wellness, health, beauty, fitness and beyond.
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Whether you're scaling a multi-location retail group, launching a product, or repositioning a legacy brand, I deliver strategic clarity, cultural fluency, and digital innovation needed to rise above the noise.
My mission with HNY-B (said like "honeybee") is to drive growth, cultural relevance, and long-term brand equity for ambitious companies.
My vision is to help bold companies in health, wellness, beauty, fitness, and emerging therapeutics break free from outdated playbooks. I create strategies that reframe stigma, cut through noise, and accelerate growth — turning challenger brands into leaders that redefine how their industries move forward.
HNY-B helps innovators to challenge conventions.
I believe the best brands are built where creativity and performance meet.
Every engagement balances creative risk-taking with measurable results. I value agility - building scalable frameworks that work with multimillion-dollar budgets or scrappy startup constraints. I prioritize cultural resonance, creating campaigns that spark conversation and shift perception. And I am committed to innovation, leveraging AI, automation, and data to keep brands ahead of the curve.
WHAT WE DO
HNY-B Consulting is a one-woman brand studio built for founders who move fast and expect results. From navigating compliance to launching cult-status products, I simplify the hard stuff so you can grow with clarity, consistency, and confidence. And yes, we’ll have fun doing it.
I help modern brands stand out through sharp strategy, powerful storytelling, and audience-first execution.